One of the biggest marketing mistakes I see today is inwardly focused campaigns. Storytelling is powerful, but it’s most effective if you include your audience.
Tag Archives: brands
Brands, Try Appealing To Millennials With These Money-Saving Work Perks
Millennials are big into saving money and for good reason. Wages are lower than they were for previous generations, and costs—including student loans to name just one—are increasing.
Social Responsibility Should Be A Priority For All Companies. Period.
Millennials support companies that do good, making social entrepreneurship a smart business model to follow.
